Area Sales Manager

Staveley, Cumbria
CW Executive Search Ltd

Job Purpose:
To drive new business across commercial waste streams.

Key Accountabilities:

• To deliver strong sales growth for the commercial waste business offering Hook, RCV, waste and recycling and brokerage services, advising the customers/prospects on the most appropriate collection arrangements
• Identify, contact and engage with the medium and high value targets in the area ( 20k -250K p.a + spend.)
• Target the Commercial market with a focus on growing the Commercial portfolio.
• Lead negotiations on pricing and terms with prospects / customers
• Manage existing key accounts targeting portfolio growth of revenue and profitability.
• Investigate and develop a deep understanding of target markets, their buying methods, trends and pricing, advising on appropriate tactics / business models to reflect this.
• Conduct market research and competitor analysis to identify gaps in the market and opportunities to capitalise on competitor weakness.
• Manage x2 Sales Executives.
• Support with the training and development of new colleagues into the Sales team, as required
• Build a strong Key Business Introducer network.
• Develop and communicate a clear action plan for delivery of sales targets and proactively manage a pipeline of sales prospects.
• Support the integration and mobilisation of new business
• Drive forecast accuracy and consistently achieve KPIs.
• Develop and proactively manage area sales pipeline.
• Develop strong working relationships and maintain effective communication with all business departments.
• Ensure that the management and development/maintenance of customer databases / records is in tightly controlled and visible.
• Any other duties reasonably requested, and which are within the scope, spirit and purpose of the role.
• Implement a sales and marketing strategy for the geographical patch.
• Create proposals, bids, presentations, tenders and customer contracts, ensuring they meet Company standards for brand consistency
• Identify ways to continually improve financial performance through profitable sales growth, productivity gains and efficiency improvements
• Actively keep up to date with new regulation/legislation that may impact on our business, considering the implementation / impact on our business and our colleagues and customers