Head of Product Analytics- Portfolio

BBC Group and Public Services

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Glasgow, GBR, G511DA
London, GBR, W1A 1AA
Newcastle-upon-Tyne, GBR, NE991RN
Salford, GBR, M50 2QH

JOB DETAILS

JOB BAND: F
CONTRACT TYPE: Permanent, Full-time
LOCATION: London Or Salford Or Newcastle Or Glasgow
PROPOSED SALARY RANGE: £105,000 – £120,000 on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

We’re happy to discuss flexible working. If you’d like to, please indicate your preference in the application – though there’s no obligation to do so now. Flexible working will be part of the discussion at offer stage.

PURPOSE OF THE ROLE

The Head of Product Analytics – Portfolio provides strategic direction and leadership for how product data is used to drive decision-making across the portfolio. This role ensures that product teams and leadership have the insights, frameworks, and analytical capabilities needed to measure success, optimise performance, and prioritise investment.

They will work closely with the other heads of data to identify opportunities and gaps in reporting and self-serve capabilities, ensuring all data teams are aligned around a shared purpose and consistent messaging.

It is both a strategic and operational position setting the vision for Product Analytics while ensuring high-quality, trusted insights directly influence product, audience, and business outcomes.

This role is instrumental in translating product strategy into measurable, data-driven action. By providing a unified framework for measurement, insight, and performance storytelling, the role ensures that strategy is executed effectively, and progress is transparent.

YOUR KEY RESPONSIBILITIES AND IMPACT

• Define and deliver the product analytics strategy aligned with the organisation’s product vision and strategic goals.
• Champion a culture of evidence-based and experiment-driven decision-making across product, design, engineering, and operations.
• Represent Product Analytics at senior leadership forums, providing clear, data-backed perspectives on product performance and portfolio opportunities.
• Shape and communicate the strategic narrative on how data drives value across the product portfolio.

Analytics Products & Insights

• Develop and oversee measurement frameworks, KPI models, and data products that help product teams understand performance and impact.
• analytics tools and processes support experimentation, optimisation, and continuous improvement across the product lifecycle.
• Translate complex data into clear insights and recommendations that inform product roadmaps, prioritisation, and portfolio investment decisions.

Data Quality & Governance

• Partner with engineering, data, and governance teams to ensure data is accurate, consistent, and scalable across the product ecosystem.
• Establish and maintain standards for product data instrumentation, tracking, and metric definitions, ensuring trust and alignment across teams.
• Act as a custodian of key metrics, ensuring consistency and clarity across the portfolio.

Stakeholder Engagement

• Provide data-driven storytelling to senior stakeholders, supporting strategic decisions around growth, retention, and customer experience.
• Collaborate closely with product managers, designers, and engineers to identify data needs and translate them into actionable insights.
• Build strong relationships across the organisation to ensure analytics plays a central role in shaping product direction and performance evaluation.
• Lead, mentor, and develop a high-performing Product Analytics team, fostering a culture of curiosity, collaboration, and excellence.
• Build capability in self-serve analytics and experimentation, empowering teams to make informed decisions quickly.
• Partner with embedded analytics and data science teams to ensure alignment and shared standards across functions.

YOUR SKILLS AND EXPERIENCE

• Proven experience leading analytics or data teams in a digital product environment.
• Strong understanding of product metrics (acquisition, activation, retention, engagement, monetisation, etc.).
• Advanced analytical and storytelling skills, able to turn complex data into clear strategic insights.
• Experience embedding analytics into product culture and influencing senior stakeholders.
• Experience developing teams and scaling analytical capability across a large, multi-product organisation.
• Familiarity with A/B testing, experimentation platforms, and modern product analytics tools.
• Experience in a media, content, or platform-based product environment.

Impact of the Role

• Enables faster, evidence-based decisions across the product portfolio.
• Increases transparency and accountability for product performance and impact.
• Embeds a culture of experimentation and learning within the product organisation.
• Ensures analytics directly supports audience value and business growth across the portfolio.

Before your start date, you may need to disclose any unspent convictions or police charges, in line with our Contracts of Employment policy. This allows us to discuss any support you may need and assess any risks. Failure to disclose may result in the withdrawal of your offer.

Disclaimer

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

Please note: If you were to be offered this role, the BBC will conduct Employment screening checks which include Reference checks; Eligibility to work checks; and if applicable to the role, Safeguarding and Adverse media/Social media checks. Any offer made is conditional on these checks being satisfactory.

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.

Information at a Glance This is your BBC

At the BBC you can create and innovate in an inclusive environment while contributing to some of the world’s best loved content, and the BBC’s mission to inform, educate and entertain.

Find out more about the BBC Life at BBC

Here you will benefit from:

• Fair pay and flexible benefits including a competitive salary package, a flexible 35-hour working week, 25 days annual leave with the option to buy an extra 5 days, a defined pensionscheme and discounted dental, health care and gym.
• Excellent career and professional development.
• Support in your working life, including flexible working which you can discuss with us at any point during the application, selection or offer.
• A values-based organisation where the way we do things is important as what we do.

Benefits may vary if you are joining on an FTC basis.

Learn more about life at the BBC and our values in our candidate pack.

Candidate pack You belong

We have a working environment where we value and respect every individual’s unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential.

We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.

Find out more about diversity, inclusion and belonging in our strategy below.

Diversity, inclusion & belonging strategy Disability confident

We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we’d be happy to discuss:

BBC Group and Public Services, Broadcasting House, Portland Place, London, United Kingdom, W1A 1AA. BBC Studios Distribution Limited, company no: , registered address: 1 Television Centre, 101 Wood Lane, London, United Kingdom W12 7FA.